My Favorite Clean Beauty Brands
- Skyler Spaulding
- Aug 13, 2024
- 2 min read
So, what does "clean" even mean when it comes to beauty brands? Well, according to Sephora, a product earns the "clean" label if it's made without certain ingredients like parabens, sulfates, and phthalates. Plus, the brand itself has to meet certain standards for ingredient sourcing, packaging, and being upfront with consumers. That's a pretty big deal, right?
Personally, when I'm shopping for new makeup, skincare, or haircare, I gravitate towards clean products. I like knowing what's going on my skin, and clean beauty gives me that peace of mind. Over time, I've discovered some amazing brands that tick all the boxes for me. So, here's a rundown of my favorite clean beauty brands, along with my top two product picks from each!

Why I Love Them: Merit products make your makeup impossible to mess up. Their products blend seamlessly, leaving you with the perfect no-makeup makeup look.


My Top Picks:

Why I Love Them: I find it hard to go wrong with Kosas products. As someone with acne-prone skin, I can count on this brand to provide me with products that are focused on being skincare as much as they are makeup.


My Top Picks:

Why I Love Them: I love Tower 28 for both their makeup and their skincare. They focus on providing products that are safe for sensitive skin like mine. As I've mentioned previously, I always look for products that I know won't break me out.


My Top Picks:

Why I Love Them: My mom is allergic to artificial fragrances, so finding perfumes she can actually wear is a real challenge. This Christmas, I was determined to find her the perfect scent - something that smelled amazing and lasted, but without any harsh chemicals. Thankfully, I stumbled upon By Rosie Jane. Their perfumes have super short ingredient lists, they're mostly natural, and they smell absolutely incredible! Plus, they actually last throughout the day.
My Top Picks:

Why I Love Them: Briogeo haircare is a lifesaver, even for my color-treated hair. I love that their ingredients are clean and safe, but still super effective at bringing my hair back to life. They have a ton of different products and lines to choose from, so there's something for every hair or scalp concern.


My Top Picks:
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